In June 1936, a automotive no one had heard of confirmed up on the Nürburgring and quietly humiliated each rival in sight. No press launch. No motor present debut. Only a small, silver German roadster — 830 kilograms, 80 horsepower, a two-liter engine — that turned up within the paddock at some point earlier than its first race, and gained.
That automotive was the BMW 328. And within the 90 years since that debut, nearly every little thing BMW stands for — the inline-six, the motive force’s automotive philosophy, the obsession with light-weight — traces straight again to this roadster.
This Might, on the 2026 Concorso d’Eleganza Villa d’Este on the shores of Lake Como, BMW will put the 328 heart stage for its ninetieth anniversary. It belongs there. Solely 464 have been ever constructed. Fewer than 200 survive. The proper instance will value you over one million {dollars}. And but the 328 is in some way nonetheless some of the underappreciated vehicles in BMW’s whole historical past.
Right here’s why that should change.
A Secret Weapon Born within the Shadows
The story of the BMW 328 begins with nearly no story in any respect. BMW launched a modest brochure in late 1935 hinting at a brand new 2-liter sports activities automotive referred to as the “Typ 328.” A handful of insiders knew the automotive existed. Journalists found the 328 for the primary time within the Nürburgring paddock on June 13, 1936. Motorbike world report holder Ernst Henne was within the automotive, getting ready to race it the very subsequent day.
Henne gained. Common velocity: 101.5 km/h. The supercharged competitors — the Kompressor machines that have been purported to rule the category — was left to look at a naturally aspirated 2-liter disappear up the highway.
The Engineering That Modified Sports activities Vehicles

The BMW 328 was designed by two males. Rudolf Schleicher dealt with the engine. Fritz Fiedler constructed the chassis. Between them, they made a automotive that was genuinely forward of its time — not in a theoretical sense, however in a measurable, repeatable, you-can-see-it-in-the-lap-times manner.
Fiedler’s chassis was not like anything in collection manufacturing. As an alternative of the heavy rectangular metal channel that just about each producer was nonetheless utilizing in 1936, he developed and patented a light-weight tubular A-frame that tapered towards the rear. The end result: superior bending and torsional stiffness at a fraction of the burden of standard designs.
BMW referred to as the philosophy *Leichtbau* — light-weight building — and had been making use of it for the reason that early Nineteen Thirties. With the 328, it grew to become a real aggressive weapon relatively than only a design precept. The rack-and-pinion steering, additionally uncommon for the time, gave drivers a directness that heavier, extra highly effective rivals merely couldn’t match.
The Cylinder Head No person Might Copy

The engine is the place the 328 will get correctly fascinating. Schleicher’s 1,971cc inline-six appears to be like standard on paper: cast-iron block from the BMW 319, side-mounted camshaft. However the cylinder head was one thing else.
Moderately than utilizing the camshaft within the conventional place to function the valves straight, Schleicher used an association of needle-thin pushrods and rockers to actuate inclined valves in an aluminum hemispherical combustion chamber. In observe, this achieved the respiration effectivity of a twin-cam format utilizing a single camshaft — a technical trick so good that BMW patented it in 1939.
Three downdraft carburetors fed the end result. Output: 80 horsepower from 2.0 liters, and not using a supercharger, in 1936. At a time when severe energy usually required pressured induction, that was a big achievement.
Whole weight in highway type: 830 kilograms. High velocity: 155 km/h. These numbers made the 328 one of many quickest manufacturing vehicles on sale wherever on this planet.
141 Victories from 172 Begins

What makes the BMW 328’s racing report exceptional isn’t any single win. It’s the relentlessness of it. In 1937 alone — the primary full 12 months of collection manufacturing — the 328 amassed over 100 class victories. The RAC Vacationer Trophy. The Österreichische Alpenfahrt. The La Turbie hillclimb. Race after race, the little roadster from Munich confirmed up and beat vehicles with extra energy, extra funds, and much larger reputations. The system was all the time the identical: when your rivals are sooner in a straight line, be certain that the corners are the place the race is gained, and be sure to weigh much less.
1938 introduced extra of the identical: class wins on the RAC Vacationer Trophy, the Alpine Rally, and the Mille Miglia. At Le Mans in 1939, a 328 completed fifth total and first at school — in a race traditionally dominated by far bigger equipment. By the point the pre-war chapter closed, the 328 had began 172 races and gained 141 of them.
No pre-war sports activities automotive got here near that report. And it was all performed and not using a supercharger, and not using a manufacturing facility funds that might overwhelm the opposition, and in a automotive you might drive to the circuit, race, and drive house once more.
The 1940 Mille Miglia: A File That Will By no means Be Damaged
Then got here 1940, and the race that made the 328 everlasting.
The unique Mille Miglia had already been banned as soon as for being too harmful. The 1940 version was a compromise: 9 laps of a 167-kilometer triangular circuit between Brescia, Cremona, and Mantua, run on open roads. Of the 70 Italian vehicles entered, 5 silver-painted BMWs lined up among the many sea of purple. The group’s response was not heat.
BMW had ready one thing particular. Working with Milanese coachbuilder Carrozzeria Touring, the manufacturing facility constructed three extraordinary machines: a pair of streamlined roadsters and two closed coupés. The coupés used Touring’s Superleggera methodology — a fragile load-bearing tubular house body with skinny aluminum pores and skin stretched straight over it. Weight: 780 kilograms. With the race-tuned engine pushing 135 horsepower, the vehicles have been able to exceeding 220 km/h. A 3rd automotive — the Kamm Coupé, developed with aerodynamics researcher Wunibald Kamm and constructed from Electron alloy (80% magnesium) — weighed simply 760 kilograms and was essentially the most technically superior racing automotive BMW had ever constructed.
Fritz Huschke von Hanstein and Walter Bäumer drew the Touring Coupé. Their directions have been simple: go quick, and don’t break something. They went very quick.
When Bäumer crossed the road, the BMW had crushed the second-place Alfa Romeo by fifteen minutes. Common velocity throughout 9 laps: 166.7 km/h — a quantity by no means seen earlier than on the Mille Miglia, and by no means seen since. The 328s took first, third, fifth, and sixth total. Solely the Kamm Coupé retired, sidelined by mechanical hassle on lap seven.
That velocity report can’t be damaged. The Mille Miglia hasn’t run on closed public roads like that for the reason that struggle, and it by no means will once more. The 166.7 km/h stands as a everlasting marker of what the 328 was able to when BMW dedicated absolutely to a race.
Yet one more factor value realizing: in 2004, the unique Touring Coupé entered the fashionable Mille Miglia Storica and gained. It grew to become the one automotive in historical past to win each the unique race and its trendy revival — 64 years aside, identical automotive, identical end result.
The Three Race Vehicles Constructed for One Race

It’s value spending a second on the three variants BMW despatched to Brescia in 1940, as a result of every one tells a special a part of the story.
The Mille Miglia Roadster was primarily the manufacturing automotive given aerodynamic bodywork — lighter, slipperier, nonetheless recognizably a 328. The Touring Coupé was one thing extra radical: the Superleggera building gave it a physique that weighed nearly nothing, drawn solely by intuition and empirical testing since Carrozzeria Touring had no wind tunnel. It labored anyway.
Then there was the Kamm Coupé. Named after Wunibald Kamm, whose analysis into rear-end airflow gave us the truncated Kammback tail nonetheless utilized in aerodynamics as we speak, this was essentially the most superior of the three. Electron alloy bodywork, a tubular house body, and essentially the most developed 328 engine. It retired from the 1940 race and disappeared solely in 1953. In 2010, BMW Traditional spent two years reconstructing it from unique drawings and pictures. It now lives within the BMW Museum in Munich, which is strictly the place it must be.
Rarity, Costs, and the Collector Market
When the 328 went on sale in 1937, the worth was 7,400 Reichsmark. That was roughly three years’ wage for a extremely certified BMW technician — which is to say, the folks shopping for them weren’t weekend warriors. They have been rich gentleman racers who wished one thing they may race severely and nonetheless take to dinner.
Manufacturing ran from spring 1937 till 1940, when the struggle made every little thing cease. Whole output: 464 vehicles. Of these, roughly 200 survive as we speak, with round 120 nonetheless in Germany. Within the UK, they have been bought underneath the Frazer Nash-BMW badge — a twin branding association that was partly industrial, partly a concession to rising anti-German sentiment within the British market.
Immediately, values sit in a variety relying on situation, historical past, and physique fashion. Commonplace roadsters in sincere situation usually commerce between $400,000 and $600,000 at main homes. Gooding & Firm bought a 1937 instance at their Pebble Seashore public sale in August 2022 for $874,000. The highest recorded end result for a roadster is slightly below $1 million.
Vehicles with documented interval racing provenance push previous that flooring comfortably. And the Mille Miglia race vehicles — the Touring Coupé, the reconstructed Kamm Coupé — sit within the class of issues that don’t actually have a value as a result of their house owners gained’t promote at any rational quantity.
With solely 200 examples left on this planet, the route of journey on values isn’t troublesome to foretell.
The Automotive That Spawned Bristol, Frazer Nash, and a British Period
Right here’s a bit of BMW 328 historical past that tends to get neglected — and that makes the story significantly stranger.
After the struggle, with BMW’s Munich manufacturing facility in ruins, British Military officers with connections to the pre-war UK BMW importer AFN visited what remained greater than as soon as. They left with the technical plans for the 328 — engine, chassis, suspension — and persuaded Fritz Fiedler himself to return to Britain.
What adopted is likely one of the extra exceptional know-how transfers in automotive historical past. The Bristol Aeroplane Firm used these plans to discovered Bristol Vehicles. The Bristol 400, launched in 1947, used a direct spinoff of the 328’s M328 inline-six, a chassis based mostly on the BMW 326, and physique proportions drawn from the BMW 327. Even the kidney grille survived the English Channel, reinterpreted in British metal.
The identical Bristol-derived engine then powered the post-war Frazer Nash vary, and went on to seem in AC sports activities vehicles, Lotus racing vehicles, and Cooper single-seaters by means of the Fifties. Till 1961, each Bristol constructed used a variant of the 328’s engine.
90 Years Later: Villa d’Este, Might 2026
The 2026 Concorso d’Eleganza Villa d’Este runs Might 15 to 17 at Villa Erba in Cernobbio on Lake Como. BMW Group Traditional has organized the occasion for the previous 20 years, and this version carries extra anniversaries than most: the 328 at 90, the M3 at 40, the 6 Collection at 50, the 02 Collection at 60. 4 generations of BMW efficiency id, multi functional place.
Round 50 historic vehicles will compete throughout six classes for the normal BMW Trophy. The Better of Present winner receives an A. Lange & Söhne 1815 Chronograph in 18-carat white gold — a prize that fits the event. Broad Arrow Auctions returns for the second 12 months operating, with gross sales on each Saturday Might 16 and Sunday Might 17.
Whether or not BMW makes use of the second to unveil an idea automotive is the query each BMW watcher is already asking. Latest historical past suggests they could: the Skytop appeared on the 2024 Concorso and went to 50 clients. The Speedtop adopted on the 2025 version, restricted to 70 examples. If there’s a second to place one thing 328-inspired on the garden at Villa Erba, that is it. Public days are Sunday Might 17. If you will get there, it’s best to.





