Tesla didn’t pay socialite Kim Kardashian for a current publicity alternative with the corporate’s Optimus robotic, dispelling any claims that the influencer took fee.
Kardashian is paid over two million {dollars} per put up for selling merchandise from different firms resulting from her social media attain, which incorporates over 359 million followers on Instagram.
Earlier this month, skepticism and hypothesis concerning Kardashian’s potential relationship with Tesla began to catalyze as Kim put video and footage of her with Tesla’s Optimus robotic and the corporate’s not too long ago revealed Cybercab Robotaxi on her social media pages.
Tesla Optimus’s busy week consists of $10k motion figures and Kim Kardashian
Final yr, Kardashian was one of many first celebrities to acquire a Tesla Cybertruck. She additionally posted numerous pictures with the automobile to her social media pages and had customized work carried out to the all-electric pickup.
The Cybertruck was one of many hottest automobiles for celebrities by means of the previous couple of months of final yr and into 2024. Nevertheless, Kardashian’s posts with the Cybertruck weren’t candid photographs taken by paparazzi, at the least for essentially the most half. They had been taken with photographers and seemed to be pictures taken of her on needs.
We speculated about what might probably occurring with Tesla and Kardashian not too long ago, and we had been confused as to why she appeared to have such distinctive privileges with the corporate’s merchandise:
@teslarati What’s going on between Tesla and Kim Kardashian?? #tesla #kimkardashian #teslacybertruck #fyp #teslaoptimus #optimus ♬ I’m a Idiot (for U) – Rebecca Mardal
As a result of Tesla is so closely in opposition to the thought of spending huge quantities of cash on promoting, it appeared removed from actuality that it could use Kardashian, whose social media posts can price firms over $2 million a pop, to realize publicity on issues like Optimus and Cybercab — two merchandise which are prone to acquire visibility on their very own merely due to their capabilities.
Tesla didn’t need to pay, in keeping with her publicist, who revealed the knowledge to The New York Instances.
It appears Kardashian could have simply merely had the particular privilege to check a few of Tesla’s most closely sought-after merchandise. Fortunate her!
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