The Tesla Cybertruck is changing into the U.S. best-selling all-electric pickup truck. As a result of the producer doesn’t report the outcomes of particular person fashions, we will not say for certain, however some knowledge signifies that the Cybertruck gained within the second quarter of 2024.
On this submit, we are going to attempt to test what we all know in regards to the pickup gross sales and what they imply for the Mannequin S and Mannequin X, because the duo could be in hassle.
Electrical pickup competitors ramp-ups
In 2024, the variety of all-electric pickup vans accessible within the U.S. elevated to a number of fashions. In addition to of the Rivian R1T, Ford F-150 Lightning and GMC Hummer EV Pickup, clients may purchase the Tesla Cybertruck and Chevrolet Silverado EV, which is quickly to be joined by the GMC Sierra EV. An electrical Ram is simply across the nook.
The Ford F-150 Lightning continued to be the best-selling electrical truck within the U.S. throughout the first half of the yr with 15,645 models, which Ford confirmed in its press launch. In Q2, the corporate bought 7,902 models, the quantity to beat. The Rivian R1T and Chevrolet Silverado EV gross sales had been decrease. How in regards to the Cybertruck, then?
Tesla introduced that its deliveries of “different fashions” (together with Mannequin S, Mannequin X, Cybertruck, and probably the Semi) in Q2 amounted to 21,551 and had been 12% greater than a yr in the past when solely Mannequin S and Mannequin X had been bought.
As a result of all three automobiles are lumped collectively, we do not know what number of Cybertrucks had been delivered in Q2. Greater than 7,902 would have made the Cybertruck the highest pickup throughout the quarter.
Some say that that is the case, utilizing the variety of recalled Cybertrucks as a proxy. As we reported in June, Tesla recalled 11,688 pickups because of the “giga wiper” difficulty and 11,383 vans because of the mattress trim falling off whereas the automobile was in movement. The earlier recall from April, associated to the accelerator pedal, involved solely 3,878 automobiles. The distinction between the primary and two following remembers is as much as 7,810 models (produced between April 4 and June 6). That nearly matches the Ford F-150 Lightning’s 7,902 in Q2, and we nonetheless have so as to add a number of days in early April and most of June.
The recall numbers recommend that in Q2 Tesla probably produced as much as roughly 12,000 Tesla Cybertrucks, though we do not know what number of had been delivered to check with the Ford F-150 Lightning’s gross sales.
Tesla’s official Cybertruck channel (@cybertruck / X) picked up the circling information in regards to the Tesla Cybertruck being the best-selling electrical pickup, so we are able to assume that the estimates could be kind of right.
Nonetheless, if Tesla actually delivered 8,000 or extra Cybertrucks within the U.S. throughout the second quarter, what does it imply for the Mannequin S/Mannequin X duo? It will go away solely about 13,551 models for the Mannequin S/Mannequin X globally (for a complete of 21,551).
If true, then the Mannequin S/Mannequin X’s quantity was down roughly 30% year-over-year. If Cybertruck deliveries had been nearer to 10,000, then the Mannequin S/Mannequin X’s drop must be 40% year-over-year. At 12,000, it might be a 50% drop—on this instance, the size of decline is just too excessive to imagine that 12,000 Cybertruck deliveries had been true.
Both approach, it is a bittersweet consequence for Tesla.
InsideEVs
Tesla Cybertruck Founders Version
Tesla Mannequin X and Tesla Mannequin S
Plainly Tesla had some causes to create the “different fashions” class, which changed the Mannequin S/Mannequin X class. This class not solely hides the Cybertruck’s gross sales quantity throughout ramp-up however may disguise the lower in Mannequin S/Mannequin X gross sales estimated above.
Anyway, we are going to see who comes out on prime later, both by way of registration numbers or producer press releases.
