- “Kia Squares” presents gamers as much as 4 possibilities to win a brand new Kia car on the finish of every quarter on Sunday
- Enter for an opportunity to win at www.kiasquares.com. Sweepstakes begins at 12:00 a.m. ET on 2/4 and ends at 5:30 p.m. ET on 2/9
- For extra info on “Kia Squares,” try Kia America’s Instagram (@kiausa) and TikTok (@kiausa) accounts
With greater than 100 million folks set to tune into the Huge Sport, Kia America is suiting up for the launch of the “Kia Squares” game-within-a-game car sweepstakes1. As a soccer staple in residing rooms throughout the nation, entrants whose numbers on the ten-by-ten grid match the final digits of the rating on the finish of every quarter can have an opportunity to win a brand new Kia car.
From 12:00 a.m. ET on February 4, 2025 to five:30 p.m. ET on February 9, 2025, Kia’s Instagram and TikTok accounts shall be directing audiences to a second-screen cell expertise at www.kiasquares.com, the place gamers can select a sq. on the sport grid anytime throughout that window. The grid’s rows and columns shall be randomly assigned numbers 0-9 and every sq. will show a Kia car. The final digit of every crew’s rating on the finish of every quarter will correspond to a sq. on the grid. All entrants who chosen that sq. shall be entered into that quarter’s random drawing for an opportunity to win a Kia car. A complete of 4 Kia automobiles shall be awarded, one after every quarter. Every winner shall be awarded one of many following eight Kia automobiles, as proven on their chosen sq. (colours and choices might range): the all-electric three-row EV9 GT-Line SUV; the EV6 GT-Line; the Sportage X-Professional SUV; the Sorento X-Professional SUV; the Telluride X-Professional SUV; the K4 GT compact sedan; the K5 GT mid-size sedan; or the Carnival SX Status HEV.
“Kia Squares presents soccer followers an interactive option to take part within the recreation and supplies not solely a enjoyable manner for followers to root for his or her favourite crew but in addition an opportunity to win considered one of Kia’s award-winning automobiles, together with the all-electric EV9 which is the reigning World Automobile of the 12 months,” mentioned Russell Wager, vp, advertising and marketing, Kia America. “Kia Squares is designed to have interaction soccer followers on their digital units and elevate the Huge Sport viewing expertise.”
Chosen squares shall be introduced at 4 separate instances all through the period of the sport – on the finish of every quarter in keeping with that quarter’s rating – so the top of each quarter of the Huge Sport is an opportunity to win.
“This inventive strategy permits us to work together with followers of the sport – and followers of the Kia model – at a number of factors in the course of the broadcast,” continued Wager. “As a substitute of being passive observers in the course of the recreation, folks can actively take part within the sweepstakes and have interaction with standard social media platforms – Instagram and TikTok. We’re excited to see the blitz of exercise the Kia Squares game-within-a-game expertise will generate.”
The Kia Squares sweepstakes marketing campaign will embrace on-line digital and social parts together with, 15- and 6-second on-line movies: digital banner advertisements; social media skins; and on-line social media advert placement on TikTok, Meta and YouTube.
[1] NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. ALL WINNERS ARE SUBJECT TO VERIFICATION OF ELIGIBILITY. Void the place prohibited by regulation. Sweepstakes open solely to authorized residents of the 50 U.S./D.C. age of majority and older. Sweepstakes begins at 12:00 a.m. ET on 2/4/25 and ends at 5:30 p.m. ET on 2/9/25. Odds of successful will depend upon choosing a particular sq. that corresponds with the rating on the finish of every quarter of the sport and the overall variety of entries acquired for the relevant rating for every relevant quarter of the sport. Topic to full Official Guidelines, go to KiaSquares.com. Sponsor: Kia America, Inc., 111 Peters Canyon Street, Irvine, CA 92606. 2024 EV6 GT-Line e-AWD, 2025 K4 GT-Line Turbo, 2025 Sportage X-Professional Status AWD, 2025 Sorento SX Status X-Professional AWD, 2025 Telluride SX Status X-Professional AWD, 2025 EV9 GT-Line e-AWD, 2025 K5 GT, and 2025 Carnival HEV SX Status proven with non-obligatory options. Autos proven for illustrative functions solely. Colours and choices might range.