BMW Group’s international gross sales for the third quarter of 2025 paint a well-recognized image: development throughout most markets, regular good points in electrification, and but, the continued complexity of a shifting international panorama. After reporting main good points within the U.S. final week, the worldwide numbers now verify BMW’s broader momentum—with some nuances value unpacking.
From July by means of September, BMW Group deliveries rose 8.8 % year-over-year, helped partially by a softer comparability to 2024’s supply-constrained quarter. Via the primary 9 months of the yr, BMW Group delivered simply over 1.8 million BMW, MINI, and Rolls-Royce autos—a modest however significant improve of two.4 %.
Electrical development stays a pillar, although its tempo has leveled barely. Absolutely electrical BMW Group fashions climbed 10 % year-to-date, reaching 323,447 items. When together with plug-in hybrids, the full variety of electrified autos hit 470,313—up a wholesome 15 % in comparison with final yr.
“The sturdy gross sales efficiency in Europe and the Americas, in addition to for the MINI model, is especially encouraging,” stated Jochen Goller, BMW AG Board Member for Buyer, Manufacturers, Gross sales. “Demand for our big selection of electrified autos additionally stays sturdy.”
BMW Model: Power Exterior China
The BMW model itself moved 514,620 items in Q3, up 5.7 % year-over-year. For the primary 9 months, international gross sales stay regular at 1,585,580 autos, basically flat versus 2024. Progress in Europe and the Americas helped offset slower motion in China, the place BMW’s “focused gross sales improve” didn’t materialize.
Plug-in hybrids proceed to shock many observers, posting a 30 % improve globally. That demand suggests many shoppers—significantly in areas with creating charging infrastructure—see PHEVs as the most effective bridge between ICE and full EV possession.
In the meantime, BMW M GmbH continues to be the powerhouse it’s all the time been. Following its strongest half-year in historical past, M gross sales surged one other 11 % in Q3, with 52,220 items bought. Yr-to-date, M deliveries stand at 158,182—up practically 8 % year-over-year. The M3, M4, and M2 proceed to anchor demand, however the addition of electrified M Efficiency fashions is clearly broadening the client base.
MINI: The Momentum Model
The MINI model continues to shock the business. The third quarter noticed a powerful 37.5 % improve in deliveries, totaling 72,376 items. Yr-to-date, MINI has moved over 206,000 autos worldwide—up practically 24 %. With the brand new MINI Cooper and Countryman households ramping up globally, MINI’s numbers mirror each the power of the brand new technology and the model’s renewed design and emotional attraction.
That mirrors the story we reported final week within the U.S. market, the place MINI’s year-over-year development outpaced nearly each different BMW Group sub-brand. MINI’s enlargement is particularly vital as BMW prepares for a significant transitional interval—phasing in its new technology of electrical and combustion platforms whereas sustaining sturdy demand for present fashions.
The Huge Image
BMW’s international trajectory stays constructive: development throughout most areas, increasing M efficiency demand, and a MINI model clearly hitting its stride. Electrification is up, even when its curve is starting to flatten in comparison with the explosive good points of the previous two years.
For all its scale, BMW’s technique nonetheless hinges on flexibility—balancing sturdy ICE and hybrid demand with its long-term EV roadmap. That potential to pivot, and to fulfill clients the place they’re area by area, could also be BMW’s biggest benefit as the worldwide auto market continues to recalibrate.
