- Kia EV9 wins 2023 Good Design Award in Transportation class
- EV9’s ‘Ki’ infotainment system claims 2023 Good Design Award in Interactive Media class
- Outcomes mark newest success for Kia’s transformative ‘Opposites United’ design philosophy
- Kia seeks to empower clients with thrilling merchandise, progressive in-car areas, and handy providers
Kia has claimed two prestigious accolades on the Good Design Awards 2023, recognizing the model’s dedication to emotive and fascinating design as expressed by means of its transformative ‘Opposites United’ philosophy.
Kia’s ‘Opposites United’ design philosophy was first revealed in 2021, taking inspiration from the contrasts present in nature and humanity. The philosophy transcends the design of the corporate’s automobiles, speaking its willpower to compatibly additional two very important fields which have come to be at odds with each other – human wellbeing and environmental sustainability. The groundbreaking design philosophy was first embodied by the award-winning EV6 and can be seen throughout the model’s focused lineup of 15 fully-electric fashions by 2027.
Within the case of the EV9’s design, that is denoted by easy, clear-cut traces and surfaces which exude confidence, readability, and quietness in equal measure, in addition to a signature ‘Digital Tiger Face,’ which delivers a visionary and futuristic feel and look.
Kia’s designers strove to bestow the seven-seat EV9 with unprecedented visible attraction, uniquely harmonizing the agility of an EV with the robustness of an SUV and rising area utilization with a smooth profile. Additionally they applied a rugged but refined exterior design by using the visible symbolism of polygons and triangles.
“With the EV9 we aimed to create a contemporary design which not solely broke new floor, however instinctively communicated the purity, practicality and security of the car inside,” stated Karim Habib, Govt Vice President and Head of Kia World Design.“That is in step with Kia’s overarching design philosophy, which seeks to empower customers to take advantage of their lives by offering thrilling merchandise, progressive in-car areas, and handy providers that encourage clients and free them to pursue the actions that they take pleasure in most.”
The EV9’s Kia infotainment system ‘Ki’ emphasizes the model’s id with a deal with the visible ideas of Opposites United. A slanted line that represents rising tendencies is utilized throughout infotainment parts, from icons, to fonts, to the instrument cluster, as a key visible.
This diagonal edge promotes a particular and unified look whereas sustaining readability and cognition. Electrical car (EV) charging and car to load (V2L) consumer expertise (UX) is designed to be extra intuitive and readable with a panoramic display-optimized UI configuration, making it simpler for customers to acknowledge sign transitions and contextualize charging and discharging data. A graphic model has additionally been unearthed that not solely aligns with Kia’s model aspirations but in addition enhances the car’s design, using eye-friendly, recognizable colours to spherical out a novel and up to date model expertise for Kia.
“With this intuitive and enticing design, we’ve supplied a well-recognized and cozy interface for our clients to reinforce their total expertise,” stated Haeyoung Kwon, Vice President and Head of Infotainment Improvement Middle. “We’re proud to supply these award-winning options that really prioritize the wants and satisfaction of our valued clients.”
Celebrating its 73rd anniversary, the Good Design Awards program is among the longest-running design competitions on the planet. Yearly, this system selects an inventory of the perfect product designs and graphics which have chartered new instructions for innovation and pushed the envelope for aggressive merchandise on the planet market. For extra details about the Good Design Awards, please go to the official web site: https://www.good-designawards.com/
